This was my first marketing job – Online Marketing Coordinator. But, at this point, I had been doing marketing all the time while I was programming the years before.

I was first tasked with getting Google My Business pages (Google Places) organised for 180+ franchise partners. The role expanded into international SEO, Affiliate Manager, Google Ads, email campaigns and product manager for the mobile website.

The organization and culture was odd. The company had just went through a time of contraction, so the management that remained were the survivors; savvy political units but lacking in the ability to lead.

To keep this positive, one thing to learn from the ‘Junktion’ and Brian: Learn how to tell your story. And don’t stop telling it. The amount of PR from the rags to riches story was incredible.

Circa 2011

About the author


Making stuff online since 1998. Currently building SaaS @ Next In Line